Economy
Prof Stephen Adei urges Ghanaian businesses to build brands on quality, trust and innovation
Former Ghana Institute of Management and Public Administration (GIMPA) Rector, Professor Stephen Adei, has urged Ghanaian businesses to build competitive brands on quality, reliability, integrity and innovation to strengthen the country’s reputation in international markets. He said Ghana’s brand must be built on the…
Joy BusinessBy Prince Adu-Owusu
Share
Read the full story
Africa Business Review aggregates and summarises reporting from trusted publishers. The full article is published by Joy Business.
Read at Joy Business →Original headline: “Prof Stephen Adei urges Ghanaian businesses to build brands on quality, trust and innovation”
- Business
- Economy
- National
- Ghanaian Businesses
- Prof Stephen Adei