Technology
Jumia Kenya Black Friday targets shoppers beyond Nairobi
Jumia Kenya will launch its 2026 Black Friday campaign on 30 October, targeting consumers across the country as the e-commerce platform expands beyond Nairobi. According to Jumia, its physical-goods gross merchandise value (GMV) in Kenya grew by 23% year-on-year in the second quarter of 2026. Kenya accounted for 15%…
TechTrendsKEBy By Tawheda Ali
Share
Read the full story
Africa Business Review aggregates and summarises reporting from trusted publishers. The full article is published by TechTrendsKE.
Read at TechTrendsKE →Original headline: “Jumia Kenya Black Friday targets shoppers beyond Nairobi”
- BUSINESS
- News
- Black Friday
- ecommerce
- Jumia
- Jumia Kenya